Follow the Yellow Brick Road
As soon as you step through the gates of Universal Studios Florida, you’ll notice something magical in the air. Follow the iconic yellow brick road into the fantastical Land of Oz, where your adventure begins. Along the way, you’ll find yourself immersed in beloved Wicked locations, from the prestigious Shiz University to the glittering splendor of the Emerald City. Whether you’re Team Glinda or Team Elphaba, you’ll feel right at home in this breathtaking re-creation of Oz’s most famous landmarks.

Courtesy Universal Orlando Resort
A Feast for the Eyes
This experience is not just about where you are, but what you’ll see. Wicked: The Experience features stunning costume and prop replicas straight from the upcoming film, designed by the very same visionaries who brought the movie to life. Picture yourself standing beside Elphaba’s broomstick or marveling at Glinda’s bubble-blowing wand—it’s a feast for every fan’s imagination.
Immersive photo ops ensure you’ll have Instagram-worthy memories to share. Snap a pic in front of Shiz University’s gates, pose in the Emerald City’s glimmering streets, or (if you dare) try standing in the shadow of the fearsome Wizard’s palace.

Courtesy Universal Orlando Resort
Shop Like a Citizen of Oz
As if the experience wasn’t magical enough, you’ll also have the chance to take a piece of Oz home with you. Exclusive merchandise will be on hand, including elevated apparel, whimsical home goods, enchanting accessories, and even toys for the little munchkins in your life. Whether you’re shopping for yourself or the Wicked superfan in your life, these items are sure to add a bit of magic to any collection.
Get Ready to Be Thrillified
Universal Orlando has a long-standing reputation for creating unforgettable experiences, and Wicked: The Experience is no exception. Whether you’re a die-hard fan of the Broadway musical, a lover of the classic Oz stories, or simply someone seeking a bit of wonder, this attraction is a must-see.
So, mark your calendars and get ready to experience the Land of Oz like never before. Wicked: The Experience is now open, and it’s sure to leave you changed—for good.
For tickets, details, and updates, visit UniversalOrlando.com/Wicked. See you in Oz! ✨